The best lecture so far and the most appropriate to my burgeoning cop project.
The lecture focused around Capitalism and the conspiracy of corporation to lull us into a 'Happy, Content & Dosile' state of being.
We looked at Edward Bernays' creation of PR, realising that there was an instinct and desire within all of us which could be met and reflected by brands and products. He pioneered stunts such as the 1929 Easter Day Parade, wherein he changed public perception of female cigarette smoking by paying young glamorous females to smoke publicly in the parade.
'A new elite is needed to manage the bewildered herd'.
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